social media

Social Media Marketing: Tips & Advice

Technology is rapidly advancing, and if you run a business, you have no choice but to keep up with the changes. When it comes to advertising and marketing your goods or services, you will need to step into the latest social media marketing in order to reach potential customers today. But, it gets even trickier. It involves more than simply …

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Responsive Web Design: Why does it matter?

What is responsive web design, and why does it matter? In a nutshell, your website needs to be usable on a smartphone without the need of creating a separate app, which means it needs to have text that is readable without zooming in, use adequate space for tapping targets, and have no horizontal scrolling. All of this is part of …

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GOOGLE DUPLEX: FRESH NEW TECHNOLOGY BY GOOGLE UNDERSTANDS AND INTERACTS WITH CONVERSATION

Relief is on the way for your busy days, or for those who absolutely hate wasting time on the telephone. Imagine scheduling appointments, making reservations at restaurants, and conducting all of the time-stealing tasks throughout the day that keep you on hold without ever picking up the phone or even sitting down to type out a text or email. How …

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HOW IMPORTANT IS A GREAT LOGO?

Your company logo is at the core of your branding universe, with the need for it to be perfect greatly dramatised. Where many logos die of death you need to make sure that your logo stays with the times, being malleable so that it can change to be inline with modern design. Your logo is a vital way of communicating …

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CREATING PUNCHY CONTENT

The approach taken with online content is very important, with strategic planning being a great necessity. Where many choose to stick with the same content for years we suggest that you keep things fresh, always staying inline with current fashions as well as Google ranking recommendations. Content has a huge bearing on SEO (Search Engine Optimisation), therefore it is an …

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PURE AND SIMPLE MAKES A COMEBACK

We mean pure and simple design, not the band (luckily)! Where we used to have a habit of cramming as much information on the homepage as possible the world has taken a step back, understanding that this approach is anything but enjoyable. Being bombarded with information in any context is not nice, whether it be a to-do list from your …

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ENGAGE WITH YOUR AUDIENCE THROUGH SOCIAL MEDIA

You know what they say about the customer always being right? Well, it is very true. But, to have the chance to experience that you must get amongst your audience in the first place, becoming very active in the promotion of your company. Where we used to have to rely on newspaper advertising and word of mouth we now have …

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PRETENTIOUS VS CHEEKY CONTENT

Content style is definitely worth thinking about carefully and if you are implementing a redesign on your site, being the perfect opportunity for a content overhaul. When making a content plan (which is very important) you must keep your target market in mind, putting yourself in their shoes and asking yourself what they would want to read. Just remember, although …

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DO GOOGLE ADWORDS ADD VALUE?

Google Adwords is a fantastic tool allowing you to have more control over your website’s presentation and ranking for relevant words to your business. If you are not so clued up on Google ranking then we can help, employing a team of SEO (Search Engine Optimisation) and Google Adwords specialists, there to handle the technical stuff so you to not have …

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LETS HAVE A CHAT ABOUT LIVE CHAT

Live Chat is Awesome. The end. Although that is really all we have to say on the subject we understand that you need some sort of explanation into why that is. Live Chat offers companies the ability to spark up a conversation with their site visitors, asking and answering any questions that may crop up. Whether that be about navigating …

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