social media

Social Media Marketing: Tips & Advice

Technology is rapidly advancing, and if you run a business, you have no choice but to keep up with the changes. When it comes to advertising and marketing your goods or services, you will need to step into the latest social media marketing in order to reach potential customers today. But, it gets even trickier. It involves more than simply …

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ARE YOU A LOVER OR A HATER?

68% OF MOBO STAFF LIKE MARMITE, TAKE THAT AS YOU WILL As part of our image overhaul, we’ve been taking a long look at what advertising has really won us over during the last few months. In the run up to Christmas, we’re always overwhelmed by how many visually and creatively stunning campaigns are out there vying for our attention. …

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THIS ISN’T THE BLOG POST YOU’RE LOOKING FOR

Here at MOBO Media HQ, we’re starting to get really excited about the main event. And no, we don’t mean Christmas Day. From December 14, cinemagoers around the country will be glued to the screens as The Last Jedi takes us back to a galaxy far, far away.From the iconic lines that are still quoted generations later to the instantly-recognisable notes of …

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5 REASONS WHY YOU MIGHT NEED TO REBRAND

“Out with the old, in with the new.” It’s never too late to rebrand your business, but it’s always better to start sooner than later! Rebranding your business can help strengthen your brand’s presence and allow it to evolve. It’s not an easy step to take but if done correctly it can breathe new life into your business. As a …

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HOW AUTO TRADER USED WEB DESIGN TO REVOLUTIONISE THE ONLINE AUTOMOTIVE INDUSTRY

Auto Trader is one of the UK’s best-known car brands, with a legacy that goes back over 35 years. It’s involved with around 65% of UK used car sales, making the site the largest online marketplace for automobiles. Although Auto Trader started off as a traditional car magazine, it has fully transformed itself as a fully e-commerce automobile website through …

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HOW TO INTEGRATE YOUR BRAND INTO ALL ASPECTS OF YOUR COMPANY

Integrating your brand is not as difficult as you may think. You just need to break down or look at every element of your brand. We know that multi-million corporations like Nike, Apple or Google are lucky enough to have in-house teams who take care of all their branding but for smaller companies having an in house team is considered …

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LOGO DESIGN TRENDS TO AVOID THIS YEAR

Let’s be honest, anyone can design a logo. However, designing a good logo requires a lot of research, patience and most importantly, skill. Working in the design industry we often come across some cringe-worthy logo designs so we thought we would compile a list of design trends to avoid this year! THE GENDER NEUTRAL SWOOSH PERSON The swoosh man, the …

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DESIGNING FOR A TARGET AUDIENCE

The world of design, while it may seem like fun and games, doodling and playing about on a computer there is a lot more than what meets the eye. For some of us, designing is as natural as breathing, however for others it can take a bit of work. This is usually the case when it comes to designing for …

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MAKING THE UK PARLIAMENT’S VISUAL IDENTITY FIT FOR A DIGITAL FUTURE

One of the most iconic institutions in the UK, and perhaps even the world, the UK parliament (previously known as Houses of Parliament), has launched a new visual identity. The project, led by London-based design agency SomeOne, intends to further unify the previously disparate identities of the House of Commons and the House of Lords. The identity, the studio says, …

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